Hello!
I’m Cindy
A multidisciplinary creative, Art Director / Lead Designer originally from the city of bright lights—New York City. Now based in Easton, PA, I continue to draw inspiration from both the fast-paced creative energy daily.
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With over 20 years of experience in the creative industry, I’ve built a career around branding, conceptual campaigns, styled and art directed photo shoots, and developing marketing materials for both print and digital platforms.
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My expertise spans packaging design, in-store retail graphics, e-commerce, product photography, and social media content. Throughout my career, I’ve had the opportunity to collaborate across a wide range of industries, including entertainment, e-commerce, fashion, trading cards, non-profits, beauty, and pharmaceuticals.
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One of my favorite aspects of the work I do is leading creative seasonal campaigns from concept to execution. I collaborate closely with marketing and brand teams to create monthly content strategies tailored to various social media platforms. From crafting the initial concept and visual direction to directing on-set photo shoots, I ensure each piece of content tells a cohesive and compelling brand story.
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I’m proud to be a three-time recipient of the American Graphic Design Award, a recognition of my commitment to creative excellence and strategic design thinking.
Let’s create something meaningful together